Recent Blogs
Think Outside The Tri-fold
The pressure is on! It’s time to create something original. You need a brochure to leave with prospects, take to a tradeshow, or send as direct...
MapleWorxz Gets a Logo – It’s Michigan-grown pure maple syrup.
The slogan “Taste the Michigan Tradition” focuses on its Michigan origin and the flavor which the traditional production methods help create. The same production methods which were first used in 1949 are used today, and it’s still evident in the distinctive MapleWorxz Pure Maple Syrup taste.
Event Branding: Troy Family Daze Event Logo
The Problem: The previous Troy Family Daze logo was too detailed. It did not read well on event signage, promotions, and T-shirts.
The Winning Solution: The TCF wanted to celebrate the 50th anniversary of the festival with a fresh and meaningful Troy Family Daze brand identity.
7 Critical Client Onboarding Steps for Creatives
People like to know what to expect. Create an organized and well-planned onboarding process. When a new client is walked through a process that explains what they can expect when doing business with you, here are at least 7 wins.
Why a Nonprofit Recharged Its Brand
A Nonprofit Startup In May of 2016, I was invited to a luncheon to hear three nonprofits make a presentation with the hope of winning a high-impact...
MRPR
No one at this reputable accounting firm knew what was originally intended with its old logo design. The leadership team at MRPR wanted to update...







