Launch Your Rebrand with the Customer’s Story
Announce your new logo rebrand with the customer’s story (not yours!). When you rebrand, leverage this unique event with a story that resonates with your ideal customer. Let’s be candid: no one outside of your company thinks the announcement of your...
Rebrand with a Brand Blueprint
Rebrand with a Brand Blueprint A successful rebranding program doesn’t start with logo design concepts. Rebranding is the opportunity for your company to explore and define the core of your purpose and mission, what separates you from the pack, attract the right...
Your logo is the face of your business: Let’s take a look in the mirror!
Your logo is the face of your business. Q: Can your logo truly impact your customer’s experience and purchasing decisions? Could your company’s logo be negatively weighing on talent acquisition and retention? A: Yes, and yes. Like seeing the face of...
3 Ways Brand Design Impacts Purchasing Decisions
Marketing directors often struggle to convince a business owner that the company’s logo has become a detriment. It’s because many owners have the misconception that the design of their logo is irrelevant when it comes to actual business performance, like...
Find the Right-Fit Creative Agency for Your Company’s Brand
Where do you start when your company is ready to take the branding plunge and hire a creative agency? You have questions: What is involved in a rebranding project? How much time should it require of us? What deliverables can we expect? Since opening our doors in...
