When Should You Rename a Business?
When Should You Rename a Business? “When is it time to rename a business?” is an excellent question. This needs to be considered with caution because, depending on the brand equity, this could become complicated and may not need to be done. Do not do this...
Get Your Marketing Automation Comparison Guide
If you’re looking for a robust marketing automation solution and CRM you’ll want our comparison guide. Get the Comparison Guide after completing the form...
Is Your Brand in a COVID Cave? Get out!
Is Your Brand in a COVID Cave? Get out! People want to hear from you during the coronavirus shutdown. Though it depends on what you’re saying. It also depends on what they expect to hear. According to an Ace Metrix survey conducted after the “Stay home,...
Build—Don’t Destroy—Your Brand: How can your brand respond on purpose and mission in a crisis?
Build—Don’t Destroy—Your Brand: How can your brand respond on purpose in a crisis? This pandemic is touching everyone. In our businesses, we have an opportunity to lead with our unique purpose and gifts. The pressure is on. I’ve been in touch with clients...
