Friends Don’t Let Friends Do Business with a Generic Email
You decide! Which business email address gives a more professional and credible impression? You’ve seen business cards with email addresses like mybusiness@gmail.com…or yahoo, aol, or hotmail email addresses, yes? Why is this bad for your brand? Because...
Do you need a brand refresh or a complete overhaul? 5 Clear Signs It’s Time!
When is it time to update your logo? Do you need a brand refresh or a complete overhaul? Here are 5 clear signs it’s time! People tend to underestimate a logo’s power and impact, especially on an untapped customer base. Even great trademarks need to be...
Not Mobile Minded? Google Sets to Snub Old Sites
by Linda M. Kleist So, your web site is not mobile friendly? Now, Google won’t be friendly to you either. I meet business owners every week who haven’t looked at their website since they approved it for launch some years ago. If that’s you,...
Old Logos & New Cheese
by Linda Kleist This week I met with the owners of a small family-owned and operated business. They asked me to come in and talk with them about their logo. They are celebrating 26 years in business and Tom, the father who began the business, was a quiet...


